ALDO Just Released The Ultimate Barbie Shoe Collaboration

The brand collaborated with Mattel to design the Barbie x ALDO collection.

ALDO Just Released The Ultimate Barbie Shoe Collaboration-TSZ NEWS
ALDO Just Released The Ultimate Barbie Shoe Collaboration

ALDO recently released its Barbie-inspired collection. All things Barbie has recently gained momentum since the news about the Barbie film went viral.

Undeniably, we will be having a Barbiecore summer. And the brand has made it just a little bit easier for everyone to indulge their girlie side with pink.

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The brand collaborated with Mattel to design the Barbie x ALDO collection. The collection consists of various stuff Barbie dreams are made of.

ALDO designed the merch to check off all major Barbiecore boxes, from nostalgic details to colorways and even a few Barbie World Easter eggs.

According to the brand’s chief product officer Daianara Grullon Amalfitano, “We knew we had to ignite what was iconic to Barbie throughout the entire experience,”.

“One of the first things that you experience when buying a Barbie is the box – it’s bold, hot pink, and has that signature window –

so we created a shoe box that mimicked those elements, including a clear window that displays the Barbie x ALDO shoes.”

“The nostalgia is strong with this line, but the brand knows there’s a delicate line to tread between collectible and practical.

When it came to designing the Barbie x ALDO shoes and bags, the function was just as important as the form.

Barbie’s been through so much evolution throughout her 64 years, we really wanted to lean into nostalgia and that bold Barbiecore aesthetic,” Amalfitano says.

ALDO designed all kinds of high-rise heels Barbie is famous for, kitten heels and a pair of rhinestone-studded sneakers

“We integrated Barbie’s hot pink elements into our designs, but we also made it true to ALDO by putting comfort first,” Amalfitano adds.

As such, each shoe in the collection, from the sky-high baby pink platforms to the vibrant pink jelly pumps, includes the ultra-cushy Pillow Walk soles that the brand is known for.

ALDO also ensured that Barbie fans will notice other very on-brand design details. Therefore fans should look out for other subtle nods to the iconic doll in “ The ALDO Barbie collection”.

“Both [Barbie and ALDO] love fearless, more-is-more embellishment, so throughout the collection, you’ll see playful pins, rhinestones, and even glitter outsoles,” says Amalfitano.

“Even the tiniest charms on our handbags and shoes were each specially selected for their iconic Barbie status,” she adds.

The ALDO X Barbie collection comes in three pink shades, Malibu Fuchsia, Malibu Pink, and Soft BB Pink. 

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The price is between $30 and $140, and available now. Shope the Barbie x ALDO limited edition collection online and in-store at ALDO locations.

Items from the collection will also be available online at macys.com and select Macy’s stores.

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